Barry Peton, our CEO, has farming and agriculture deeply rooted in his upbringing and identity. From an early age, he immersed himself in the industry, riding alongside his father as he sold seed and gaining firsthand experience in the field. Despite initially pursuing architecture, Barry’s true passion for agriculture led him to change his degree to Agronomy while at Iowa State University.
With a strong foundation in agronomy and a drive for continuous learning, Barry embarked on a career journey that included internships at Pioneer and work at the USDA corn labs. He joined Pioneer as an Account Manager Trainee, covering various regions and gaining valuable insights into large-scale farming operations. His dedication and expertise eventually led him to become a Soybean Seed Production Agronomist, contracting with growers to ensure high-quality soybeans.